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Get Your Company's Social Media 'Back to Business'

It's crucial to keep your company's social accounts current and monitored. Aside from producing new content and being in consistent communication, there are goals you should be setting for your social media efforts. We have put together six steps to getting back on track and reaping the benefits of having a well-maintained social presence.


How to Hit the Ground Running With a Marketing Campaign After Summer is Over

We're all guilty of taking advantage of the summer months while they are available to us; the warm weather, long lunches, the social atmosphere coming to a peak, and the easy going nature of our days tend to take off some of our edge. It's summertime, and the living is easy. The harsh reality is that the Fall comes a lot quicker than most of us expect, and the slower summer months begin to affect our bottom lines, in whatever role we assume. Instead of scrambling, we've broken down some steps to keep you on top of your game as you begin your first marketing campaigns to get back to business.


The 7 Key Things You Need for a Successful Digital Advertising Campaign

With business and marketing moving more online, it's important to know how to not only run an advertising campaign completely online but also how to make sure it's successful. Learn about the key question you should ask yourself before diving into online advertising. 


The Good, the Bad and the Unnecessary: The Lowdown on Social Media Updates of 2016

Social media is a fast-paced medium and platforms are constantly updating and tweaking in order to stay ahead of the game. Now that we're almost halfway through 2016 (can you believe it?!), we wanted to round up all the updates Facebook, Twitter, Instagram and Snapchat have put out since the beginning of the year. Spoiler: there are a lot!


Spring Cleaning For Your Site

Your website is the first impression that you make to prospects and clients. Because of this, you should be aware of changes in the marketplace to ensure your website is up-to-date and take advantage of current best practices. This is not to say that you need to redesign your site every year, but an annual spring cleaning may be in order. 


Take a Risk: Explore Video

Are you leveraging one of the most dynamic forms of content on the web? Learn more about using video content to boost your exposure. 


Facebook Advertising: Reach Your Target

Facebook Advertising is a great way to reach your target audience by running ads on people's newsfeed, both on desktops and mobile phones. Its biggest strength is audience targeting, which allows marketers to choose from a wide-range of options. Learn all about the benefits and how easy it is to reach your desired audience. 


Spice Up Your Social Media Accounts for the New Year

With the start of the New Year, it might be time to change up your social media strategies. 


4 Digital Marketing Trends for 2016

With the start of the new year soon upon us, lots of experts are chiming in about the upcoming trends. We've consolidated them for you and asked a couple members of our team their thoughts. 


Let's Break It Down: Instagram, Pinterest and Snapchat

Instagram, Pinterest and Snapchat are great social media platforms, focused on visuals. Find out how to use each and if they'll benefit your business. 


Let's Break It Down: Facebook or Twitter for Your Business?

A weekly series where we dissect two social media platforms and help figure out which ones are right for your business. 


Social Media is a Marathon, Not a Sprint

Discouraged because your Social Media efforts haven't given you the return you expected? Don't worry, we have some advice for you. 


Why Isn't Anyone Seeing my Facebook Posts?

Have you notice a significant drop in the amount of people who are seeing your Facebook posts? Don't panic, we've got 4 tips to help get you back on track. 


Am I Ready For a Facebook Marketing Campaign?

Think you're ready for a Facebook Marketing Campaign? We've got the numbers and they look good.


Facebook Advertising: For MY Business?

Are you looking to use Facebook for something more than checking up on your old flames? Let us help you get started on a Facebook business campaign.


Top 5 SEO Methods for 2015

Search Engine Optimization is a constantly changing field. 360 PSG is helping businesses stay up to date with current SEO methods.


How to's with Fission CMS: Embed a YouTube Video

Embedding a YouTube video with Fission CMS is quick and easy! Learn how here.


How-To's with Fission CMS: Duplicate an Existing Page

Learn here how to utilize a quick work-around to easily duplicate page content in Fission CMS.


How-To's with Fission CMS: Add a Twitter Feed to my Site

Twitter offers a widget allowing you to Add A Twitter Feed to your website. This will display your latest tweets, let others easily follow. Here's how to add one with Fission CMS.


360 PSG is hosting an Online Marketing Event with Google: Feb. 11 2015 (Registration Closed Feb. 9)

For our first event of 2015, we're hosting a live-stream event with Google on Wednesday, February 11th, and you're invited to join us.


4 Social Media Tips for Boring Industries

Everyone has jumped on the social media bandwagon and with all the recent updates, many companies are left scrambling how to drive engagement. It's easy if you're a retailer but what if you're marketing B2B? We have some tips to make sure your posts are getting in front of the right audience. 


Categories: Social Media