Current News

Thrifty Propane and Oil, headquartered in Lockport, NY, recently launched its updated website www.thriftyoilandpropane.com with 360 Professional Services Group.

The UB Center for Entrepreneurial Leadership Alumni Association (CELAA) launched its new website www.cel-aa.org with 360 Professional Services Group.

About a month ago, Ruth Burr, over at SEOmoz posted an article about a situation that transpired when one of her coworkers went to run a search for a post he had written and found the web page's URL in place of his carefully thought out title.

More than once we've published articles discussing the merits and shortcomings of today's most popular web browsers, as well as the various extensions and customization options offered by each one. However, in honor of International Technology Upgrade Week, we're placing the spotlight on one aspect of browsers that is far too often overlooked: the importance of keeping it up-to-date.

Parent Network of WNY launched its updated website www.parentnetworkwny.org with 360 Professional Services Group.

Blue Water Marina, located on Grand Island, New York, launched its updated website www.bluewatermarinagi.com with 360 Professional Services Group.

Triple Insight launched its new website www.tripleinsight.com with 360 Professional Services Group.

TKEnergize, a division of Fedmet Resources Corporation, launched its new website www.tkenergize.com with 360 Professional Services Group.

VSP Graphics, a 3M Certified graphic installation company, launched its new branding website www.pdecals.com with 360 Professional Services Group.

Fliptops launched its new website www.fliptops.net with 360 Professional Services Group.

Dunbar Fuels, headquartered in Foresters Falls, ON, recently launched its updated website www.dunbarfuels.ca with 360 Professional Services Group.

Innovations by VP, a division of VP Supply Corp, launched its new website www.innovationsbyvp.com with 360 Professional Services Group.

Hospice Buffalo recently added new functionality to their existing website, www.hospicebuffalo.com, with the help of 360 Professional Services Group.

The Internet isn't just on your computer screen anymore. It's also on your phone, your tablet, your laptop, your TV, and just about everywhere else under the sun. With the growing number of devices available, it would be extremely costly and labor intensive to develop individual websites optimized for each platform. Instead, why not create one site that responds to fit the size and shape of the screen you're viewing it on? Enter: responsive design.

360 PSG was named the 18th fastest growing company in Western New York in 2012 at the Fast Track 50 Awards, presented by Buffalo Business First. The award measures a company's growth in total sales and employee development over the three years prior to the event.

Last week, the Internet Corporation for Assigned Names and Numbers (ICANN) released a list of businesses that have applied for new web suffixes, intended to supplement the standard ".com," ".org," ".gov" and 19 other generics.

Mercury Capital Partners launched its new website www.mercurycapitalpartners.com with 360 Professional Services Group.

Through the Mission: Small Business℠ program, Chase bank and LivingSocial are awarding up to 12 small businesses individual grants of $250,000.

360 Professional Services Group has been announced as a finalist for the 2012 Business First "Fast Track 50 Awards," honoring the 50 fastest growing independent and privately held companies in Western New York.

This past Friday marked the kickoff of Social Madness, a corporate social media competition hosted by Business First that measures the growth of a company's social media presence.

Healthy Options launched its new website www.healthyoptionsbuffalo.com with 360 Professional Services Group.

St. Christopher Parish, located in Tonawanda, New York, launched its new website www.saintchris.org with 360 Professional Services Group.

Entrepalooza '12, an annual gathering of Buffalo Niagara's entrepreneurs and business leaders, took place Thursday, May 10th at the Buffalo Convention Center.

Participating in social media - establishing your brand online and engaging followers with informative posts -- has become a critical element of any business' landscape for marketing to current clients and potential patrons.

Summer is just around the corner, which means that your calendar is potentially heating up with concerts, seminars, fundraising and networking events.

Balducci Construction of Elma, New York, launched its updated website www.balducciconstruction.com with 360 Professional Services Group.

Hibbard's Original Frozen Custard, launched its new website www.hibbardscustard.com with 360 Professional Services Group.

Whether you're a veteran Twitter user or brand new to the platform, the goal of every tweet is still the same: engage your followers and encourage them to share your content with theirs. However, this is often easier said than done. While many factors contribute to the "re-tweet-ability" of your messages, the quality of the tweet should not be one of them. Use the following tips to optimize your tweets and make them as re-tweet-able as possible.

According to the Content Marketing Institute, "Content marketing is the marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action."

Results of a recent study, as published by searchenginewatch.com, revealed some startling statistics of oversights that many small business websites are making.

Buffalo Office Interiors, Inc. launched its updated website www.boisite.com with 360 Professional Services Group.

Buffalo-based law firm, Clark Jordan Pezzino, launched its new website www.clarkjordanpezzino.com with 360 Professional Services Group.

Jen Kopra Photography launched its new website www.jenkopraphotography.com with 360 Professional Services Group.

The Law Office of Sean A. Boris launched its updated website www.borislawoffice.com with 360 Professional Services Group.

KFCD 990 AM launched its updated website www.kfcd990.com with 360 Professional Services Group.

Commencing April 1st, all Facebook business pages will feature the timeline layout, a mandatory departure from Facebook's traditional view that will change how businesses present their brand to visitors, interact with fans, and advertise to everyone.

United Thermal Systems, a member of the SPFA (Spray Polyurethane Foam Alliance), launched its new website www.unitedthermalsystems.com with 360 Professional Services Group.

MLS Machine Shop, located in Buffalo, NY, launched its updated website www.portablemachining.com with 360 Professional Services Group.

West Metal Works, headquartered in Buffalo, NY, launched its updated website www.westmetalworks.com with 360 Professional Services Group.

Developing great landing pages is crucial for creating conversions, requiring thoughtful planning and optimization to create a superior customer experience. The easier your website is to use, the greater your conversion success will be. The following are the top seven tips for designing an effective landing page.